Today’s consumers are increasingly concerned about sustainability — or how their decisions impact the environment. Because of this, all builders should consider the potential for using sustainable lumber in their construction projects. Here’s a closer look at how this can help you differentiate yourself from the competition.

Reduce Your Environmental Impact

First, sustainable use of lumber can reduce your business’s impact on the environment. Timber that is cultivated from well-managed forests isn’t harvested until it is ready for industry use. After they are harvested, new trees are planted in their place. This results in added carbon capture from the trees. In addition, lumber is a more eco-friendly building material thanks to its insulating properties. Structures built with lumber can subsequently lower heating and air conditioning costs because lumber helps maintain consistent indoor temperatures.

Increased Customer Appeal

The sustainability benefits of lumber can easily be communicated to your customers. Helping them understand how using sustainably sourced lumber benefits the environment will allow your business to stand out from the competition. Then, of course, there is the timeless aesthetic appeal of natural timber — especially when compared to materials like concrete. Visually stunning results will strengthen your portfolio and help you stand out when bidding for new contracts.

If you’re looking for quality construction materials that will help you build in a more sustainable manner, choose Gerber Lumber. Trusted for generations, our high-quality lumber is matched with stellar customer service to help you deliver excellent project results, every time.